Female workforce: A challenge for men!

The world may have made a lot of progress, but the financial matters of most households are still managed only by men. Women have always been considered weak in matters concerning the numbers, but if reports are to be believed, women as compared to men perform better in the financial sector. 

Rajiv Singh CEO - Stock Broking, Karvy
Rajiv SinghCEO – Stock Broking, Karvy

Women have always been versatile in making and following household budgets. Many researchers have concluded that there is no physiological or psychological evidence supporting the myth that women’s brains are structured in a particular manner making them weaker in dealing with numbers. But the myth is widely believed and has created the metaphorical glass ceiling, the greatest barrier to advancement for women in any profession. This is evident from the fact that globally not many women have managed the reigns of large organizations in the financial sector. However, women are gradually breaking the stereotypes and contributing significantly in the financial sector, especially the banking sector. 

Money definitely plays a vital role in human life. It has limited human life in the vicious circle of earning, spending, saving and investing. If money is so important, it is surprising that very few women are actively earning and even fewer are involved in the money matters, both at a professional level and familial level.  Women contribute to more than half of the world population, but only 37% women across the globe were earning in 2017 according to the International Monetary Fund (IMF). Further appalling is the fact that only 27% Indian women are involved in the workforce. These figures make it obvious that the number of women availing financial services and holding bank accounts too would be significantly low. Global Findex Survey once highlighted that only 43% Indian women held bank accounts in 2014. However, the number sharply soared to 77% in 2017 post demonetization and Jan Dhan Yojana, government’s steps to boost financial inclusion in India. However, this has not changed the scenario much. 

 Why change is needed? 

A recent report by the IMF highlighted that women are better at risk management. From the observed samples, the report claims that banks with women leaders were more stable, had higher capital buffers, a lower proportion of nonperforming assets and greater resistance to stress. On the other hand, small and medium-sized enterprises run by women were 54% less likely to default on payments as compared to enterprises run by men, an interesting observation made by United Nations Development Programme. It also observed that generally men invest double the usual investments made by women, but women make 20% more profit. These observations prove that women have great potential. Regardless, women are still given the back seat in fiscal matters.  

What reports highlight? 

Research conducted by International Monetary Fund (IMF) highlights that the inclusion of women in the financial services as users, providers or regulators will facilitate in narrowing the gender gap, fostering greater stability in the system and boosting economic growth. It also highlighted that on an average in 2015, less than 2% of financial institutions across the globe had women chief executive officers and less than 20% of the executive board panelists were women, whereas, nearly 75% of global businesses have at least one woman in senior management, a considerable rise from 66% recorded in 2017. Concurrently, the senior roles held by women are proportionally low, claimed another report, bringing to light that businesses tick off the gender diversity box by just including women in management, instead of creating an inclusive culture. 

The changing trends:

Despite this, we have several examples of strong women who have fought all odds. Some women in the industry have made a noteworthy impact and come as a whiff of fresh air, challenging the myths. 

Christine Lagarde broke all stereotypes and became the first woman Finance Minister of France and is the first woman to head International Monetary Fund (IMF). She was appointed as the Managing Director and Chairperson of IMF in July 2011 and was re-elected for the second consecutive term in July 2016. 

Gita Gopinath was recently appointed as the Economic Counselor and Director of the IMF’s Research Department. She is the first female Chief Economist of IMF. She is also a noted Harvard Professor of Economics and was the Economic Advisor to Kerala Chief Minister Pinarayi Vijayan. Born in a middle-class family in India, Gita worked her way to the top and registered her name in history. Her journey is a perfect example showing how determined women hailing from a humble background can shine in any sector. She is also a source of inspiration for aspiring women in India. 

A change for the better!

Like Gita, there are quite a few remarkable women who have achieved greatly and put Indian women on the map, which well reflects the changing situation in India. For over five decades post-independence, none of the leading banks in India were managed by women. However, we now have dozens of banks which are headed by women. Arundhati Bhattacharya was appointed as the first woman chairman of India’s largest public sector bank, State Bank of India (SBI) in 2013. Arundhati has expanded the organization’s horizon and explored new avenues of success. However, this was not the first case. Vijayalakshmi Iyer was appointed as the Chairperson & Managing Director (CMD) of Bank of India (BOI) in 2012. In 2012, Shubhalakshmi Panse too was appointed as the Chairperson & Managing Director (CMD) of Allahabad Bank and contributed a lot in improving the fiscal position of the bank. Other prominent names in this category are Anjali Bansal, Chief Managing Director (CMD) of Dena Bank and Padmaja Chunduru, Managing Director and CEO of Indian Bank. The count of such achievements and remarkable personalities would remain incomplete without mentioning Shikha Sharma considering her contribution in setting up ICICI Securities and the ICICI and JP Morgan joint venture and her other achievements at Axis Bank. 

Indian women now are also leading international banks. Naina Lal Kidwai joined the HSBC group as Vice-Chairman and Managing Director at HSBC Securities and Capital Markets in 2002 and continued to grow with the bank and retired as the Executive Director on the Board of HSBC Asia-Pacific and Chairman of HSBC India in 2018. Kaku Nakhate is also a vital contributor in this sector. She is the President and Country of Head India at Bank of America-Merrill Lynch India, one of the leading wealth management, capital markets and advisory companies in India. Her efforts made India one of the most profitable markets in the Asia-Pacific region for Bank of America Merrill Lynch in 2017.

Where globally women face the glass ceiling as a growth obstacle, these women have broken the double glass ceiling of the organization and society to scale greater heights. The involvement of these women in the banking sector has brought a stir in society and has boosted women’s morale in several organizations. However, we need to realize that these are just a few streaks of change, which can be further catapulted by supporting women education, employment and empowerment.  If explored deeply, the superficial challenges boil down to the actual challenges such as lack of awareness and societal discrimination.


(Author, Mr Rajiv Singh is CEO-Stock Broking at Karvy)


IIFL Home Finance Ltd. felicitates PMAY CLSS beneficiary families in Chennai

IIFL Home Finance Ltd. (IIFL HFL), India’s leading housing finance company was recently in the news for closing in on touching the 20,000 beneficiaries mark in terms of CLSS subsidy disbursed under Pradhan Mantri Awas Yojana. To celebrate this achievement, the company decided to felicitate the beneficiary families at an event held at GLM Meridian, T. Nagar, Chennai.

chennai clss event-re

In line with Hon’ble Prime Minister Narendra Modi’s vision of ‘Housing for All by 2022’, IIFL HFL is supporting the scheme in various parts of the country. IIFL HFL has earned the notable distinction in raising awareness and taking the benefits of this scheme to the first-time home buyers belonging to EWS (Economically Weaker Section), LIG (Low Income Group) and Middle Income Group (MIG) categories. In its efforts towards educating and supporting customers to avail the benefits of CLSS subsidy under Pradhan Mantri Awas Yojana, IIFL HFL has received immense support from the Ministry of Housing & Urban Affairs and National Housing Bank (NHB).

Present at the occasion were about 20 beneficiary families who have availed Credit Linked Subsidy (CLSS) under Pradhan Mantri Awas Yojana with the support from IIFL HFL. The event was an emotional moment for many as the beneficiary families shared their stories of realizing their dream of owning a home. The chief guest at the occasion was Mr. R. N. Karthikeyan, Regional Manager, National Housing Bank (NHB) along with senior officials from IIFL HFL. Also present at the occasion were prominent developers who have supported PMAY Urban with affordable housing units in the region. These included, Mr. Hemnath M from Arun Excello Homes Private Limited, Mr. Manieprasaath from Mahindra Life Space Developers Ltd., Ms. Priyanka Prabakar P from Vjay Raja Homes Pvt Ltd and Mr. Sivakumar from Urban Tree Infrastructures Pvt Ltd.

Mr. Kranth Namala, Zonal Sales Head-South, IIFL Home Finance Ltd. said, We feel honored and proud to support the government’s vision of ‘Housing for All’ by 2022. We have been supporting CLSS scheme in the region of AP, Telangana, Tamil Nadu, and Karnataka, enabling and educating customers avail benefits of this scheme. We are about to touch 20,000 beneficiary mark and our presence in expansion locations of Southern India has played a significant role in achieving this number. It was an emotional and proud moment for us to watch beneficiary families share their stories with us and how we have helped them realize their dream of owning a home. Requested all the beneficiaries to spread the “Good News of PMAY – Housing for All.”

IIFL HFL has been recognized as one of the ‘Best Performing PLI under PMAY CLSS for EWS/LIG’ by the Ministry of Housing and Urban Affairs for the second year in a row — for its outstanding contribution towards the Pradhan Mantri Awas Yojana’s Credit Linked Subsidy Scheme. In order to educate the customers and enlighten them about the benefits of PMAY, IIFL HFL regularly conducts on the spot counseling for customers visiting its branches, felicitates CLSS beneficiaries at events, gives presentations to defined audiences and proactively calls potential customers to educate them about the benefits of CLSS.

Till the month ended December 31, 2018, IIFL HFL has approved home loans of up to Rs. 2800+ crores under PMAY (Urban) CLSS scheme to beneficiary families belonging to EWS/LIG/MIG category. A total of 19800+ beneficiaries have been benefited by the subsidy scheme providing Rs. 450+ crores as subsidy under PMAY.

The average ticket size for loan amount disbursed to customers under this scheme is Rs. 14 lacs in case of EWS/LIG. IIFL HFL has made exceptional growth in terms of beneficiary numbers and CLSS subsidy disbursement under PMAY-Urban. Since the launch of the scheme in 2015, CLSS beneficiary numbers of IIFL HFL have grown from 65 in FY 2015-16 to 19,800+ till Dec’31, 2018. 

सिटी पेलेस के वार्षिक कैलेंडर ‘वैष्णव सम्प्रदाय के धर्मध्वजी : मेवाड़ के 58वें श्रीएकलिंग दीवान महाराणा राजसिंह’ का विमोचन

महाराणा मेवाड़ हिस्टोरिकल पब्लिकेशन्स ट्रस्ट, उदयपुर द्वारा प्रकाशित वार्षिक कैलेंडर ‘वैष्णव सम्प्रदाय के धर्मध्वजी : मेवाड़ के 58वें श्रीएकलिंग दीवान महाराणा राजसिंह (प्र.) का विमोचन महाराणा मेवाड़ चेरिटेबल फाउण्डेशन उदयपुर के अध्यक्ष एवं प्रबंध न्यासी श्रीजी अरविन्द सिंह मेवाड़ ने किया।

कैलेंडर विमोचन के अवसर पर पब्लिकेशन्स ट्रस्ट के प्रबंधक गिरिराज सिंह ने बताया कि इस वर्ष 2019 के वार्षिक कैलेंडर में महाराणा राजसिंह (प्र.) के शासनाकाल (ई.स. 1652-1680) में मेवाड़ राज्य में हुए प्रगतिप्रद एवं ऐतिहासिक घटनाओं से सम्बन्धित चित्रों को दर्शाया गया है। कैलेंडर में सर्वप्रथम मेवाड़नाथ परमेश्वरांजी महाराज श्रीएकलिंगनाथजी का चित्र दिया गया है तथा राजसिंहजी के शासनकाल में पधारे श्रीद्वारकाधीशजी, श्रीनाथजी, श्रीनवनीतप्रियाजी तथा श्री विट्ठलनाथजी की छवियों व हवेलियों के चित्रों को दर्शाये गये हैं। उनसे नीचे ही विश्वप्रसिद्ध राजसमंद झील पर महाराणा राजसिंह का चित्र दर्शाया है तथा उनके एक ओर मेवाड़ में श्रीनाथजी की अगुवाई करते हुए का चित्र है तो दूसरी ओर महाराणा का स्वर्ण तुलादान के चित्रादि दर्शाये गये हैं।

श्री सिंह ने बताया कि महाराणा राजसिंह के शासन के समय सम्पूर्ण भारत में सभी ओर कई असहिष्णु गतिविधियां तात्कालीन मुगल शासक द्वारा चलाई गई थी। ऐसे समय में मेवाड़ के महाराणा ही एकमात्र ऐसे शासक थे जिन्होंने सीधे तौर पर मुगल फरमानों का प्रचण्ड विरोध किया। महाराणा राजसिंहजी यहीं नहीं रूके उन्होंने औरंगजेब के फरमानों के विरुद्ध जाकर मेवाड़ में वैष्णव सम्प्रदाय श्री द्वारिकाधीशजी, श्रीनाथजी तथा श्री विट्ठलनाथजी की भव्य हवेलियाँ बनवा ठाकुरजी, गुसांईजी तथा उनके साथ आए वैष्णवियों आदि के लिए भी कई ऐतिहासिक कार्य करवाये। राज्य की समृद्धि के लिए महाराणा राजसिंह ने कई ऐतिहासिक जलाशय, कुण्ड एवं बावड़ियां का भी निर्माण करवाया। यहीं नहीं औरंगजेब की इच्छा के विरुद्ध चारुमती से विवाह कर चारूमती की इच्छाओं का मान रखा। महाराणा ने मुगल इच्छा के ही विरुद्ध शरणागत आये महाराजा अजीतसिंह को बाल्यावस्था में अपने यहां शरण व सुरक्षा दे औरंगजेब की असहिष्णु गतिविधियों का मुँह तोड़ जवाब दिया।

वर्ष 2019 के वार्षिक कैलेंडर में जनवरी से दिसम्बर तक के पृष्ठों के साथ ही पीछे तीन पृष्ठों में वैष्णव सम्प्रदाय के मंदिरों की ऐतिहासिक घटनाओं के वर्णन के साथ गुसांईजी श्री दाऊलालजी के समय नाथद्वारा पधारे पुष्टिमार्ग की प्रमुख पीठों के सात स्वरुपों का मेवाड़ में आगमन जैसे ऐतिहासिक व पावन चित्रों को भी दर्शाये गये है। महाराणा राजसिंह जी के ऐतिहासिक वृत्तांत के साथ उनके समय के निर्माण कार्यों को भी दर्शाया गया है।


Nasaka unveils revolutionary range of ‘Super Connect’ RO water purifiers with extended warranty

Nasaka, the leading water purifiers manufacturing brand has rolled out yet another unmatched range of Super Connect RO Water Purifiers which include Super Connect- S1, Super Connect-S2, Super Connect- N1 and Super Sink.  These state-of-the-art water purifiers are studded with futuristic OrpH+ technology that adds the vital minerals and maintains ORP and pH level of water, thereby assuring good health and better immunity for the users.

Aesthetically designed Nasaka Super Connect RO Water Purifiers have multiple purification stages (RO+UV+OrpH+) and unlike the other RO based water purifiers, they are 100% health oriented which is a major USP of these water purifiers. Another important USP of this exclusive product line is that it frees the customers from the hassles of changing water jars, thus it also relieves them from recurring expenses on buying water jars. Moreover, these immunity boosting water purifiers boasts 5 years (1+4* years extended) warranty.

While unveiling Nasaka Super Connect RO water purifiers, Mr. Arush Gupta, Director, Nasaka said, Nasaka has come up with Super Connect RO Water Purifiers which have been thoughtfully designed to improve the quality of water, so that you and your loved ones can drink pure water and stay healthy. Moreover, creative design and exceptional customer service are the two most important hallmarks of brand Nasaka which distinguish it from the others.”

The major USPs and benefits of Super Connect RO Water Purifiers by Nasaka are as following:


  • 100% Pure and healthy water with essential minerals having a balanced pH
  • Wall mountable
  • No Recurring Expense of Buying Jars
  • No Hassle of Changing Jars
  • Multiple purification stages
  • Immunity boosting water with OrpH+
  • RO+UV+OrpH+
  • 5 years (1+4* years extended) warranty
  • 400+ service points


Priced between INR 12990- INR 17990 Nasaka Super Connect Water Purifiers are available all across India. Moreover there is an introductory Discount offer of INR 3000/-,so you can have this revolutionary product at just INR 9990/- with 5 Year warranty.


सिटी पेलेस के माणक चौक में होगा कार्तिक पूर्णिमा का ‘ब्रह्मांजलि 2018’

उदयपुर स्थित सिटी पेलेस के ऐतिहासिक माणक चौक में कार्तिक पूर्णिमा की शाम को महाराणा मेवाड़ चेरिटेबल फाउण्डेशन, उदयपुर के तत्वावधान में ‘ब्रह्मांजलि 2018’ कार्यक्रम प्रस्तुत किया जाएगा। जयपुर घराना की सुप्रसिद्ध कलाकार व आज की नृत्य रचनाकार श्रीमती गीतांजलि लाल के सानिध्य में दिल्ली दूरदर्शन एवं आई.सी.सी.आर. दिल्ली के ‘ए’ ग्रेड कलाकारों की सूची में सुमार श्री अभिमन्यु लाल एवं सुश्री विद्या लाल अपने ग्रुप के साथ प्रस्तुतियां प्रदान करेंगे।


महाराणा मेवाड़ चेरिटेबल फाउण्डेशन उदयपुर के मुख्य प्रशासनिक अधिकारी भूपेन्द्र सिंह आउवा ने बताया कि ‘ब्रह्मांजलि 2018’ कार्यक्रम के मुख्य अतिथि फाउण्डेशन के अध्यक्ष एवं प्रबंध न्यासी श्रीजी अरविन्द सिंह मेवाड़ होंगे। आउवा ने बताया कि मेवाड़ के राजघराने में कार्तिक पूर्णिमा का उत्सव मनाने की परम्परा सुदीर्घ काल से चली आ रही है। कार्तिक पूर्णिमा का यह उत्सव जगत पिता ब्रह्मा की आराधना दिवस के रूप में मनाया जाता है। आज के दिन देश के ख्यातनाम कलाकारों को मेवाड़ में बुलाकर उन्हें अपनी कला प्रस्तुत करने के अवसर प्रदान किये जाते हैं। इस तरह फाउण्डेशन भारतीय कला एवं कलाकारों को बढ़ावा देने के श्रेत्र में कार्यरत है।

इस वर्ष प्रस्तुति प्रदान करने वाले कलाकार देश ही नहीं विदेशों में भी भारतीय नृत्य कला की प्रस्तुतियां प्रदान कर चुके हैं। नई दिल्ली के राष्ट्रीय कथक संस्थान में रही श्रीमती गीतांजलि लाल भारत की ख्यातनाम कथक प्रतिपादक है, वे बताती है कि आज भी कथक की परम्परा को आगे बढ़ाने के लिये मैं प्रतिबद्ध हूँ और नवोदित कलाकारों को प्रशिक्षण दे रही हूँ ताकि हमारी यह विरासत नई पीढ़ी को प्रदान की जा सके।

गीतांजलि लाल के शिष्य अभिमन्यु लाल राष्ट्रीय कथक नृत्य संस्थान (कथक केन्द्र), नई दिल्ली में कथक की बारीकियां बता रहे हैं तो सुश्री विद्यालाल ए.वी डांस कंपनी कथक अनुनाद की संस्थापक निदेशक है और नई दिल्ली के गीतांजलि लाल संस्थान में अध्यापन का कार्य भी करती है।

दुबई में आयोजित हुआ मेगा इंडिया-यूएई बिजनेस शिखर सम्मेलन

अग्रणी रियल एस्टेट डेवलपर के डब्ल्यू ग्रुप द्वारा आयोजित इस शिखर सम्मेलन में विद्वान पैनलिस्टों ने की शिरकत। इस भव्य समारोह में श्री पंकज कुमार जैन, एमडी, के डब्ल्यू ग्रुप ने उद्योग जगत में उत्कृष्ट योगदान के लिए भारत और संयुक्त अरब अमीरात (यूएई) के जाने-माने उद्योगपतियों को सम्मानित किया। 

India-UAE 1-business summit held in Dubai-Pic

28 सितंबर 2018: अग्रणी रियल एस्टेट डेवलपर केडब्ल्यू ग्रुप ने दुबई में होटल अटलांटिस में एक मेगा इंडिया-यूएई बिजनेस शिखर सम्मेलन का आयोजन किया।  इस भव्य समारोह में श्री पंकज कुमार जैन, एमडी, के डब्ल्यू ग्रुप ने उद्योग जगत में उत्कृष्ट योगदान के लिए भारत और संयुक्त अरब अमीरात (यूएई) के जाने-माने उद्योगपतियों को सम्मानित किया। कार्यक्रम में अपने विचार व्यक्त करते हुए, श्री जैन ने कहा, “यह हमारे लिए एक गर्व का क्षण है और मैं इस आयोजन को सफल बनाने के लिए के डब्ल्यू ग्रुप की पूरी टीम को दिल से धन्यवाद देता हूं।”

India- UAE business Summit-Dubai pic

इस अवसर पर मौजूद गणमान्य व्यक्तियों में उत्तराखंड के पूर्व मुख्यमंत्री डा. रमेश पोखरियाल, श्री के.सी. त्यागी, मुख्य महासचिव  और राष्ट्रीय प्रवक्ता, जेडीयू, महामहिम सुहेल मोहम्मद अल जरुनी और महामहिम शेख तहनून बिन सईद बिन तहुनून अल नाह्यान शामिल थे। साथ ही इस मौके पर फिल्म जगत से अभिनेता राजपाल यादव एवं अभिनेता गजेंद्र सिंह चौहान उपस्थित रहे। के डब्ल्यू ग्रुप द्वारा आयोजित इस शिखर सम्मेलन में विद्वान पैनलिस्टों ने भी शिरकत की जिसमें प्रखर वक्ता सचिन गुलाटी, सिनियर वाईस प्रेसिडेंट एंड हेड- वैल्युएशन्स (इंडिया), स्ट्रेटेजिक कंसल्टिंग ग्रुप, जेएलएल (इंडिया) प्राईवेट लिमिटेड, करण शर्मा, मैनेजर, स्ट्रेटेजिक कंसल्टिंग, जेएलएल (इंडिया) प्राईवेट लिमिटेड, सीएंडडब्ल्यू से बादल यागनिक, मैनेजिंग डायरेक्टर- लीजिंग इंडिया, अर्चित कुमार सूद, एमआरआईसीएस, एमटीपीआई- पार्टिसिपेंट, अभिमन्यू गोयल, पार्टिसिपेंट एवं गगन रणदेव (नेशनल डायरेक्टर), कोलियर्स इंटर्नेशनल शामिल थे।

के डब्ल्यू दिल्ली-6 में हुआ मिसेज इंडिया इंटरनेशनल स्टाईल आईकॉन 2018 के ग्रैंड फिनाले का आयोजन

इस भव्य प्रतियोगिता में जिला गाजियाबाद एवं जुड़वां 2 जैसी फिल्मों के जरिये अपने अभिनय का लोहा मनवाने वाली सुप्रसिद्ध अभिनेत्री मोनिका त्यागी विजयी घोषित हुयीं।

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23 अक्टूबर 2018: अग्रणी रियल एस्टेट डेवलपर के डब्ल्यू ग्रुप की राजनगर एक्सटेंशन, गाजियाबाद स्थित आकर्षक हाई स्ट्रीट डेस्टिनेशन “के डब्ल्यू दिल्ली-6” में मिसेज इंडिया इंटरनेशनल स्टाईल आईकॉन 2018 के ग्रैंड फिनाले का भव्य आयोजन हुआ। नंदकृति वेलफेयर ट्रस्ट द्वारा आयोजित इस प्रतियोगिता में जिला गाजियाबाद एवं जुड़वां 2 जैसी फिल्मों के जरिये अपने अभिनय का लोहा मनवाने वाली सुप्रसिद्ध अभिनेत्री मोनिका त्यागी विजयी घोषित हुयीं। इस अवसर पर मौजूद श्री पंकज कुमार जैन, मैनेजिंग डायरेक्टर, के डब्ल्यू ग्रुप ने उपस्थित भारी जनसमूह के बीच सभी प्रतियोगियों का हौसला बढ़ाते हुए कहा, “नारी शक्ति के उत्थान का समर्थन करने वाली इस प्रतियोगिता ने भारतीय महिलाओं को अंतर्राष्ट्रीय पटल पर एक नायाब पहचान दी है। मैं अभिनेत्री श्रीमति मोनिका त्यागी सहित सभी प्रतियोगियों को पूरे के डब्ल्यू ग्रुप की तरफ से  बधाई देता हूं।”

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साथ ही उन्होंने कहा, “इस प्रतियोगिता ने युवा महिलाओं को एक सशक्त मंच प्रदान किया है और हमें गर्व है कि के डब्ल्यू दिल्ली-6 में हुए इस आयोजन के द्वारा हमें महिला सशक्तिकरण की दिशा में सहयोगी भूमिका निभाने का सुअवसर प्राप्त हुआ।” के डब्ल्यू दिल्ली-6 भी युवा सोच से प्रेरित है और इसके अनोखे फीचर्स भी युवाओं को अनायास ही अपनी ओर आकर्षित करते है। गौरतलब है कि के डब्ल्यू ग्रुप ने दिल्ली-6 परियोजना के द्वारा राजनगर एक्सटेंशन में मॉडर्न रिटेल एवं हाई स्ट्रीट शॉपिंग के अत्याधुनिक कंसेप्ट का आगाज किया है।

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के डब्ल्यू ग्रुप अपने हाई क्वालिटी कंस्ट्रक्शन एवं टाईमली डिलिवरी के लिए प्रसिद्ध है और  विभिन्न फीचरों द्वारा समर्थित इस आकर्षक शॉपिंग डेस्टिनेशन में पुरानी दिल्ली केमशहूर बाजारों के तर्ज पर ग्राहकों को आनंद एवं लग्जरी के साथ बेहतर शॉपिंग अनुभव प्रदान करने के लिए कृतसंकल्प है। “के डब्ल्यू दिल्ली-6” में एक विशाल प्रवेश द्वार एवं एक्सक्ल्यूसिव फीचर्स जैसे 9डी/11डी थिएटर, ओपन एयर थियेटर, फूड कोर्ट, वाटर बॉडीज, पुटिंग गोल्फ एवं क्रिकेट सिमुलेटर जैसी अंतर्राष्ट्रीय स्तर की सुख-सुविधाएं इस हाई स्ट्रीट शॉपिंग डेस्टिनेशन की सम्मोहक भव्यता को बढ़ाने के लिए पर्याप्त हैं। गौरतलब है कि यहां लगभग 500 शॉप्स (सुपर एरिया 200 से 2500 वर्ग फुट तक साईजों में) लांच किए गए हैं। उल्लेखनीय है कि राजनगर एक्सटेंशन, गाजियाबाद में के डब्ल्यू ग्रुप ने अपनी विशाल एवं  लग्जूरियस रिहाईशी परियोजना के डब्ल्यू सृष्टि फेज-1 को डिलिवर कर दिया है और इसी परियोजना का दूसरा चरण भी पजेशन की ओर अग्रसर है।

MMCF commemorates living heritage and history at 4th World Living Heritage Festival

Maharana of Mewar Charitable Foundation (MMCF), an initiative of the Custodian of the House of Mewar-Udaipur, successfully concluded the grand celebration of India’s rich cultural diversity at the “4th World Living Heritage Festival” amidst vibrant dances, mesmerising music and incredible exhibition of arts and crafts. The four day festival was inaugurated by H.E The Ambassador of France to India Mr Alexandre Ziegler on October 18th, 2018 at City Palace, Udaipur.  

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Mr Alexandre Ziegler in his address recalled the association of the French Embassy with the World Living Heritage Festival since 2012 and shared, “The list of UNESCO World Heritage sites in India is growing steadily, noting that heritage preservation and promotion are both assuming greater significance in India. The power of tourism to promote heritage preservation has to be harnessed.”

An Initiative of MMCF, World Living Heritage Festival is a forum for knowledge exchange where all artists, experts, and heritage enthusiasts come together to celebrate rich cultural diversity of India and the world. The festival aims to explore the relationship between tangible and intangible heritage through inquiries into association of oral history, rites and rituals with historic spaces, be it temples, monuments, museums or public squares in the cities. 

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Since its inception in 2012 as a biennial event, organizations such as the United Nations Educational, Scientific and Cultural Organization (UNESCO), International Council on Monuments and Sites (ICOMOS), Embassy of France, DRONAH Foundation have been associated with the festival. The festival also witnessed the International Conference on Living Heritage which began on October 17th, 2018 with the Ashwa Poojan at Manek Chowk, The City Palace, Udaipur. 

Speaking at the conference held at the Sabhagaar Conference Hall of the Fateh Prakash Palace Convention Centre, UNESCO Director, Dr Eric Falt said, “Our approach to intangible heritage needs to be innovative. Our targets, in line with key UN Sustainable Development Goals, need to safeguard national and cultural heritage; create jobs through promotion of culture,” he said, emphasizing that new livelihood opportunities had to be created through living heritage promotion for the under-privileged specially the women. 


The present Chairman and Managing Trustee of MMCF and the 76th Custodian House of Mewar, Shriji Arvind Singh Mewar commented, “I can say it without a doubt that the concept of Living Heritage today has come of age. It is being widely accepted and talked about. I also take this opportunity to acknowledge the continuous support of UNESCO New Delhi Office since 2012. I am a strong believer in the power of continuity to perpetuate relationships and ideas.” 

In his speech, Shriji also referred to the Venice Time Machine project which has been jointly promoted by the Government of France and many other European institutions. It aims at building a multidimensional model of Venice and its evolution covering a period of more than 1000 years. It is being said that the largest-ever database of documents will be created. Shriji said, “With the support of the governments of France and other countries, the city of Udaipur could also offer such a pioneering project. More than 500 years of records are available within our City Palace itself. Once digitized, these records would be invaluable, to say the least, for posterity.” 

Discussions and performances at the festival

Approaches to living heritage: Prof Amareswar Galla, Curator, Amaravathi Heritage Centre, led the audience through several case studies of heritage preservation and community participation in different continents. She highlighted that “safeguarding cultural heritage” has now become a global priority. Dr NK Chapagain, Centre for Heritage Management-Ahmedabad University; Ms Shalini Dasgupta, conservation architect and Mr Benny Kuriakose, architect and consultant contributed to energetic discussions on the role of ‘oral histories’ and the relationship between rituals, festivals and the built heritage of palaces, forts and temples across time. 

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There were plenary sessions and parallel workshops wherein leading academics interacted with students, activists and craftsmen. 

Sounds of music and dance: The legendary Sharma Bandhu (Sharma Brothers) from Ujjain performed under a banyan tree at the early morning concert – Prabhati, The Morning Raga – in the serene and scenic setting of Gulab Bagh, the green heart of Udaipur. Their devotional music recreated the mood of satsangs with the audience swaying and clapping to the homage Sharma Bandhu paid to Goddess Durga, Lord Shiva and Meerabai. Famous Sufi Sensation Nooran Sisters and contemporary India band Swarathma also performed in the festival.

At the Fatehsagar Pal by the Fatehsagar Lake, dance performances by artistes from the Mudra School of Indian Classical Dance in Ahmedabad held the audience spellbound. Their tribute to Goddess Durga and her incarnations was breathtaking.  ‘Jogiyaar Mahabharata / Bairaath Prasang’ was witnessed by hundreds of music-lovers. The folk musicians, with their sarangis, flute, percussionist instruments and vocals made the evening a truly memorable one.

Baltra set to unveil a wide range of Value for Money products in the festive season

“Baltra”, one of the leading and fastest growing home appliance brands is all set to storm the market with a wide range of value for money products in the fast approaching festive season. To add a special zing to the festive spirits of its valued customers, Baltra is all set to roll out 40 new products which include 6 new models in its Sandwich and POP UP category and 5 new trendy and aesthetically beautiful products its Oven Toaster Grill (OTG) category. Among these, one model “Famillia 3” shall be truly a unique product with 3 interchangeable plates. Two new models of Cook Tops too are being introduced by Baltra at entry level which shall prove to be a game changer in Gas Stove industry. 

Especially, Baltra has lined up new OTGs in 10 litre to 28 litre capacity to be launched in the festive season and the new product range shall include models with convection. Aggressively priced one of the new induction models of Baltra will be a touch screen model. The company will also add two new models in its Induction range and seven new models in its exclusive Blender range which include various models with choppers. A very sturdy looking Handy Garment Steamer too is being introduced by Baltra to strengthen its most desirable Electric Iron range. Low energy consumption is one of the most remarkable USPs of Baltra’s products and it offers each and every home appliance a homemaker would ever desire.

Mr. Sunil Jain, Director, Baltra Home Products said, “We are ready with a wide range of exclusive products to enlighten the festive season with joy and happiness for our valued customers. Most of these products are being launched in value for money bracket and that too with irresistible consumer offers and so we are very bullish on the expected upsurge in demand for our exclusive product line.” 

Apart from home appliances category, Baltra aims to set the tone for the festive season with the launch of 9 new models in Personal Care segment. These include 3 models of Trimmers, 3 combos of Dryers with Straightener. A new range of Curlers is also being launched with aim to attract more and more youngsters towards brand Baltra which is one of the fastest growing and most up-to-date brands in Personal Care segment.   

For the convenience of the buyers, all the exciting and value-for-money products of Baltra are also available on e-commerce portals. Baltra has already expanded its service base to cater to the needs of E-commerce customers. Baltra has in a very short span of time established itself enviously in the market by launching more than 300 exclusive products which have garnered sizable attention from the consumers. Recently, Baltra has unveiled a new range of Stove, Chimney and Hob and the biggest USP of this truly irresistible range of products is that they can be customized as well according to the requirements of the users.

Adding more cheer to festive spirit, Pringle unveils dazzling hot ‘Coffee Maker CM 2100’

Continuing with its ceaseless efforts to introduce truly unique products for the Indian consumers, leading home and kitchen appliances brand ‘Pringle’ has unveiled yet another innovative product ‘Pringle Coffee Maker CM 2100’.  A fully automatic coffee machine, it has a clean and simple interface which makes it a perfect choice for those who remain on the lookout for an uncomplicated and smart coffee maker to relish a great cup of coffee without any hassles.


Aesthetically designed Pringle Coffee Maker CM 2100 is so compact and user friendly that it has already become brewers’ delight. One-of-a-kind product it also promises unbeatable durability, low power consumption and high performance. While its cool touch body and easy-to-use intuitive features give it a distinct edge over its competitors, its sleek design and agile features makes it an ideal gifting solution.

Mr. Ajay Singhania, Director, Pringle Homeware Pvt. Ltd said, “Embodiment of class and refinement, the dazzling hot Coffee Maker CM 2100 seamlessly combines style with elegance. Yet it’s affordably priced, which makes this truly exciting product a perfect gifting solution for the festive season. At Pringle we aim to continue producing top-quality products for our valued customers.”

Major USPs of Pringle Coffee Maker CM 2100:

  • Nylon Filter
  • Cool Touch Body
  • Power Indicator
  • Easy to use
  • Capacity:300 ml
  • Power: 420-500W
  • Clean and simple interface
  • Thermofuse
  • Super Compact
  • Warranty: 1 Year

 Priced at Rs-2350/- only Pringle Coffee Maker CM 2100 is available in all the leading stores across the country.