Nicholas Healthcare Announces to Augment Supply of Critical Care Medicines Amid Surge in COVID-19 Cases

Nicholas Healthcare Limited, a pioneer of the global healthcare ecosystem, announces to have augmented its supply of critical care medicines, medical consumables, and lifesaving medical equipment/devices like Medical Oxygen Concentrator amid an unprecedented surge in COVID-19 case in the country when HCPs are continuously grappling with the shortage of these essential medical essentials to provide timely treatment to patients.

The company is already supplying more than 5 million pre-filled syringes and prepares to deliver additional 5 million syringes for filling most critical medicine such as Enoxaparin injection which is used as blood thinner to prevent blood clots. Nicholas has also ramped up its supply chain to dispense the increased quantity of many other critical medicines such as Methyl Prednisolone inj, Heparin inj, Meropenem inj, Favipiravir tabs, & other immunity boosters etc.

Amid the acute shortage of medical oxygen for critical treatment of COVID patients, Nicholas has been proactive in timely delivery of more than 2500 oxygen concentrators to various hospitals. The company is now prepared to deliver additional 5000 oxygen concentrators in next 2/3 weeks. Moreover, approx. 4.80 lakhs boxes of global quality surgical and non-surgical gloves are also supplied in this pandemic.

Commenting on the need of increased supply of these medical consumables and drugs, Mr. Kapil Jain, Chief Executive Officer, Nicholas Healthcare shared, “Being a part of global healthcare ecosystem, we understand our responsibility of development, manufacturing, and delivery of prescription drugs to ensure that we deliver on our commitment of healthier India. In this pandemic, it is important for us to quickly bridge the gap in demand and supply of crucial medicines, equipments etc. help HCPs to save lives. Making healthcare accessible to all has always been our priority and with wide distribution network across India.”

Nicholas Healthcare is present in more than 150 cities covering 5000+ medical institutions. This coverage will be tripled in next one year. 

Vigor Media Worldwide India office bags PR mandate for Nicholas Healthcare

Vigor Media Worldwide has bagged the PR mandate of Nicholas Healthcare Limited. The contract comes as another acknowledgement of the distinctive PR and communications approach of Vigor Media Worldwide. The role of Vigor Media Worldwide will be to build a strategic communication framework for Nicholas Healthcare and strengthen its indomitable leadership positioning in the Healthcare industry.

Vigor Media Worldwide won the prestigious account after an aggressive multi-agency pitch followed by a competitive bidding process. The mandate for Nicholas Healthcare will be handled by the Delhi-NCR office of Vigor Media Worldwide with the support from its proficient and dedicated team along with its dextrous national and global associates for greater visibility and strong positioning of Nicholas Healthcare among targeted segments. 

Mr Kapil Jain, Chief Executive Officer, Nicholas Healthcare said, “We maintain a holistic approach towards health restoration and in our relentless effort of business expansion to reach our clients (Hospitals) across India, we have chartered a strategic brand positioning plan. In this journey of building “Nicholas” brand and to set new milestones for us, we are happy to welcome on board Vigor Media Worldwide, whose proposed communication strategy is in sync with our objectives. I am confident that they will assist us to establish a focused communication approach with all our stakeholders (Hospitals & Channel Partners).” 

Commenting on winning the PR mandate of Nicholas Healthcare, Mr Nilanjan Chakrobarty, CEO, Vigor Media Worldwide said, “We are elated to have been considered by Nicholas Healthcare to be their image consultant after a critical assessment and we pledge to assist them on their journey towards achieving business excellence. We stand committed to our virtues of transparency, proactivity and result oriented approach to meet and deliver their key expectations of business growth.”

Nicholas Healthcare is a pioneer of the global healthcare ecosystem enabling accessibility to medicines and medical consumables / equipment from across the globe. Their focus is to bring new technologies and products in India to help doctors and hospitals to provide excellent cure at affordable price. As a philosophy to bring the best products and provide focussed customer care services, Nicholas follows stringent quality control monitoring and dedicated customer care centre. 

Vigor Media Worldwide has cross-sectoral expertise spanning across Real Estate, Education, Lifestyle, FMCG, Hospitality, Healthcare, Technology, Security, Consulting and a host of other sectors of the economy. Its client portfolio includes top-of-the-line brands in the industry with recurring association across years.